The game features nefarious criminal activity from the Zaibatsu Corporation, purveyors of the new wonder leisure activity, Zoom Zoom, the crazy Loonies, a gang of nutters who have taken over the asylum, and the coolest street gang this side of Tokyo, the Yakuza. The Zaibatsu wear black, and run things in town, leaving other gangs to fight for the scraps. The Yakuza wear blue, drive great cars, and have the best equipment. The Loonies wear surgical green, and are anarchic hedonists who hate anyone that tries to organise things or suppress their massive consumption of recreational substances.

Each gang has it's own particular interests, aims, and above all, hatreds. These are too complex to go into in any detail here. Suffice to say, the easiest way to get respect from these psychos is to kill their worst enemies. None of the missions in the demo require you to have earned much respect, as they are all missions designed to test your loyalty and competency. However, if a gang particularly dislikes, you'll find visiting their part of town a reasonably hair raising experience.

To earn the respect of the Loonies, cause some mahem in the Yakuza part of town.

To earn the respect of the Zaibatsu go and abuse some Loonies.

To earn the respect of The Yakuza teach the Zaibatsu Corporation some really dirty business practices.